We’re really proud of our community, and we’re constantly impressed by what our creators have achieved through Everpress. From showcasing their work on a new medium, to helping getting the word out about what they do, to kickstarting a brand, their stories go to show that there’s no telling where running a T-shirt campaign can lead.
So far, we’ve paid out £7+ million to creators across the globe. That’s helped support causes, fuel passion projects, start conversations and make meaningful changes to people’s lives in so many different ways. Keep scrolling to discover a few of our favourite success stories.
SEBASTIAN CROFT RAISED £150K FOR CHOOSE LOVE
Sebastian Croft, of Netflix show Heartstopper, launched his “Queer Was Always Here” campaign for Pride in 2022, with all profits being donated to Choose Love. The campaign and story behind the design really resonated with people and raised a total of £150k for Choose Love – as well as making a wider impact to many people.
POP-UP BUSINESS GORDOS PIZZERIA RAISED MONEY FOR PERMANENT SPOT
In the words of Gordos Pizzeria’s, “landlords are vile” and so they launched their “Legalise Marinara” tee to help get themselves out of a tricky spot. It’s a great example of how selling merch can help bring pipe dreams into reality. The profits from their signature tees helped them evolve from pop-up pizza-slingers to having long-term residencies in kitchens all over London. They have also used merch as an opportunity to celebrate collaborations with other businesses – like Patty & Bun and TT Liquor.
MICHAEL CHAN & EILEEN TJAN SUPPORTED AAPI RESTAURANTS IN THE PANDEMIC
Asian American friends Michael Chan and Eileen Tjan launched their AAPI Love Taste Bud tee as their community faced a surge in racist violecne during the pandemic. It listed over 100 AAPI-owned restaurants across America to amplify support for them, raised an incredible $25,000 for GoFUndMe’s AAPI Community Fund and was featured in the NY Times.
To get a really clear insight into how to make money selling T-shirts, we know it’s useful to have an idea of the numbers behind the campaigns. So with that in mind, we set up our Case Studies series. Here we delve into the figures from the campaigns of Anthony Burrill, Fruit Stickers and more – from how many T-shirts they sold, to how much profit that translated to – to help give you a complete understanding of the benefits of running an Everpress campaign. Scroll to hear from a whole host of creators.
- How Kelly Angood brought Fruit Stickers to life through merch, selling 1,102 T-shirts and making £11,747 profit.
- Why Anthony Burrill ran 5 campaigns and 3 charity collaborations with us.
- How the £1,000 profit Charlotte Mei made from her first campaign gave her the freedom to create.
- How Kyle Platts built his personal brand by selling over 300 T-shirts across 18 countries.
- How Palace took the risk out of merch, selling over 180 T-shirts via pre-orders at their live shows.
- Why DJ Boring used merch to reach his global fan base across 12 countries.
- How Amnesty International reached a whole new audience with T-shirts, selling nearly 2,000 tees and making over £14,000 profit.
- How RKG sold over 4,700 T-shirts.
- Why Curated By Girls’ founder Laetitia Duveau thinks of Everpress as a partner in her campaigns.