{"id":29,"date":"2017-08-04T11:57:00","date_gmt":"2017-08-04T10:57:00","guid":{"rendered":"http:\/\/everpress.local.com\/?p=29"},"modified":"2018-05-29T19:31:51","modified_gmt":"2018-05-29T18:31:51","slug":"get-to-know-salsoul-records","status":"publish","type":"post","link":"https:\/\/everpress.com\/blog\/get-to-know-salsoul-records\/","title":{"rendered":"Get to Know: Salsoul Records"},"content":{"rendered":"

What\u2019s the story behind Salsoul Records?<\/h3>\n

Salsoul was founded in 1973 by the Cayre brothers, combining the Salsa and Latino sounds of artists like Joe Bataan and the Soul records coming out of Philadelphia. The list of artists on the label is pretty phenomenal really \u2013 Loleatta Holloway, Double Exposure, and Skyy to name just a few. Not forgetting the production & remix talents of Tom Moulton, Shep Pettibone, and, Vince Montana Jr. Most of our records have been sampled to create some of House Music\u2019s most famous tracks.<\/p>\n

\"Salsoul
Salsoul Records, Classic tee<\/figcaption><\/figure>\n

Your tees to date have all been a simple monochrome design. Is your new multi-coloured logo tee a mark of something special?<\/h3>\n

There\u2019s a lot of bootleg Salsoul tees available online already. I wanted to launch some official ones to work alongside the back catalogue and new release activity we\u2019re doing. The first set of tees were a test to see whether there was much of a market for them, so we trialled a lower cost design – black and white. They sold really well, considering we had very little marketing. In the process of the first campaign fans kept on commenting on our Facebook posts saying that they wanted a rainbow design so, we listened & voila. As we progress we may look at a variety of designs but we\u2019ll always offer a logo based tee.<\/p>\n

\"Salsoul
Salsoul Records, Screen<\/figcaption><\/figure>\n

Who designed the famous Salsoul logo?<\/h3>\n

The original logo was designed by Johnny Crespo back in the early 1970\u2019s. Salsoul is inclusive, it\u2019s for all people regardless of race or origin so we wanted a logo to reflect that and to appeal to all ethnicities. Johnny came up with the rainbow and the clouds to symbolise that.<\/p>\n

\"Salsoul
Salsoul Records, Dimitri From Paris vinyl<\/figcaption><\/figure>\n

What was the draw to use the Everpress platform?<\/h3>\n

I noticed a number of artists, designers, and labels that I liked starting to promote t-shirts on Facebook when I didn\u2019t know they had a store, people like Trevor Jackson. It was just a process of navigating backwards online before I ended up at Everpress. I met with Dan & Alex who explained how it works, I was shocked at how simple it was and we went from there. It\u2019s been a very easy way of working.<\/p>\n

\"Salsoul
Salsoul Records, Rainbow logo tee<\/figcaption><\/figure>\n

What does the future hold for Salsoul?<\/h3>\n

We\u2019re working with Dimitri From Paris on a compilation of his fave Salsoul tracks mixed together alongside his own very special re-edits \u2013 there may be a limited edition Tshirt for this too! We have re-edits from Dr. Packer, which have been received really well, Marquis Hawkes has done two edits, we have lots of vinyl coming and we\u2019re working with the Sounds Familiar crew on a collab release. There’s a lot happening, so watch this space.<\/p>\n

Get your hands on an original Salsoul Records rainbow tee<\/a> today.<\/p>\n","protected":false},"excerpt":{"rendered":"

Everything you need to know about the New York City based record label.<\/p>\n","protected":false},"author":1,"featured_media":2124,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[13,43],"_links":{"self":[{"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/posts\/29"}],"collection":[{"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/comments?post=29"}],"version-history":[{"count":6,"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/posts\/29\/revisions"}],"predecessor-version":[{"id":2122,"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/posts\/29\/revisions\/2122"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/media\/2124"}],"wp:attachment":[{"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/media?parent=29"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/categories?post=29"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/tags?post=29"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}