{"id":10954,"date":"2021-12-20T17:38:07","date_gmt":"2021-12-20T17:38:07","guid":{"rendered":"https:\/\/everpress.com\/blog\/?p=10954"},"modified":"2022-09-20T16:03:08","modified_gmt":"2022-09-20T15:03:08","slug":"on-a-deadline","status":"publish","type":"post","link":"https:\/\/everpress.com\/blog\/on-a-deadline\/","title":{"rendered":"On A Deadline"},"content":{"rendered":"<h3><span style=\"font-weight: 400;\">Rachel Denti<\/span><\/h3>\n<p><a href=\"https:\/\/www.instagram.com\/racheldenti\/?hl=en\"><i><span style=\"font-weight: 400;\">\u200b\u200bRachel Denti<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">, is a Brazilian graphic designer, illustrator and art director based in Portland, OR.<\/span><\/i><\/p>\n<p><b>How big a part of your working life are deadlines? And are they something you\u2019ve gotten used to as you\u2019ve moved through your career?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">I don\u2019t think there are many ways in life to be a designer without having deadlines play a big part in it. For me they&#8217;re a blessing and a curse. I probably wouldn&#8217;t have accomplished much without them, but I don&#8217;t think I&#8217;ve said the word &#8220;deadline&#8221; with a happy face in my whole career. I think at this point I&#8217;ve learned to recognise them as this necessary evil, but we&#8217;re definitely not friends.<\/span><\/p>\n<p><b>What are your strategies when it comes to coping with deadlines?&nbsp;<\/b><\/p>\n<p><span style=\"font-weight: 400;\">My brain is a mess and I cannot be trusted to keep dates, so I have learned to be extremely organized with a calendar and to-do lists for rigorously documenting everything I do. I use this method in my favor because nothing beats the dopamine high from checking something out of a list on its due date. My full-time job and freelance work deadlines sit alongside my house chores on my lists and they all receive equal respect. However, I&#8217;d be lying if I said I have never lost track or got overwhelmed. When that happens, I try my best to prioritise and learn to let go or be more flexible where I can. I always remind myself that at the end of the day I&#8217;m just a designer, not an EMT, and (hopefully) no one will die if I don&#8217;t turn in something the exact day it&#8217;s due.<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">For me they&#8217;re a blessing and a curse<\/span><\/p><\/blockquote>\n<p><b>Do you always meet your deadlines?&nbsp;<\/b><\/p>\n<p><span style=\"font-weight: 400;\">I will not give evidence against myself! (\u1d3a\u1d52\u1d57 \u1d43\u02e1\u02b7\u1d43\u02b8\u02e2)<\/span><\/p>\n<p><b>Do you think your work would be better without a deadline, or do you find the pressure, and the need to have an end point, useful?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">At least for me, unfortunately, deadlines are much needed. Even when I&#8217;m working on personal projects I will normally pretend I am my own client and put a deadline on myself, or else they will just never be done \u2014 as nothing will ever feel finished or perfect if there is no set boundary. A finish line forces me to let go and move onto the next thing, as I&#8217;m just too good at making excuses for myself if I want to.<\/span><\/p>\n<p><b>What\u2019s been your most memorable deadline, and why?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Gives me the shivers just to think of it, but my undergraduate final project. I had twelve whole months before the deadline, but I convinced myself I was very busy doing research and concepting (I wasn&#8217;t) for almost 11 months of it. When the 30 day countdown until final deadline started, I obviously panicked as I hadn&#8217;t created a single thing at that point, and in complete desperation I had the brilliant idea to make this project about my procrastination instead \u2014 as for that I had literally 11 months worth of material in the form of pointless internet searches, unrelated reads, mindless notes and doodles, etc. I turned in my project the day of, and got a 10.&nbsp;<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Tim Larner, <\/span><span style=\"font-weight: 400;\">Zenon Records<\/span><\/h3>\n<p><a href=\"https:\/\/www.instagram.com\/timsensient\/\"><i><span style=\"font-weight: 400;\">Tim Larner<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> runs <\/span><\/i><a href=\"https:\/\/www.instagram.com\/zenonrecords\/?hl=en\"><i><span style=\"font-weight: 400;\">Zenon Records<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">, an electronic music label specialising in \u2018deep, intelligent and psychedelic music for the dance floor\u2019.<\/span><\/i><\/p>\n<p><b>How big a part of your working life are deadlines? And are they something you\u2019ve gotten used to as you\u2019ve moved through your career?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">In my 20 years in the electronic music business, I\u2019ve had different phases. Starting out as purely a music producer\/live performer, the deadlines were more self-imposed and based around trying to finish the new track I\u2019m working on in time for the next gig. In this case, I think a deadline can hurt the creative process as the temptation was there to try and push things through as fast as possible because I really want to drop the fresh banger at the next gig. I\u2019m sure sometimes this was detrimental to the final result (unfortunately!)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now that I\u2019m more focused on being a business owner and label manager it\u2019s mostly about ensuring the people I\u2019m working with are meeting deadlines for me. I have a pretty constant release schedule, usually one EP or album per fortnight, so it can be quite a juggle ensuring all the different deadlines are met on time from the various musicians and designers that I work with.<\/span><\/p>\n<p><b>What are your strategies when it comes to coping with deadlines?&nbsp;<\/b><\/p>\n<p><span style=\"font-weight: 400;\">As the record label has grown I\u2019ve needed to become much more organised, and so I use an online calendar to keep track of everything. Also, as I work from a home office, it\u2019s really important to have good work habits: specific times and places for working, and keeping a clear head which is free from too much of the outside information that we are constantly bombarded with these days.<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">I can\u2019t actually imagine working without a deadline<\/span><\/p><\/blockquote>\n<p><b>Do you always meet your deadlines?&nbsp;<\/b><\/p>\n<p><span style=\"font-weight: 400;\">I pretty much do yes, I can\u2019t remember a time recently where it all fell apart and I didn\u2019t make a deadline or had to push it back. And if I didn\u2019t meet one, then I\u2019m sure it was the fault of one of my artists or designers and not mine haha!<\/span><\/p>\n<p><b>Do you think your work would be better without a deadline, or do you find the pressure, and the need to have an endpoint, useful?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">I definitely think we need deadlines to keep things streamlined and focused, I want that pressure to keep me motivated and organised. I can\u2019t actually imagine working without a deadline &#8211; is that a thing?!<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Will Richards\/ILLWOOKIE<\/span><\/h3>\n<p><i><span style=\"font-weight: 400;\">Will Richards <\/span><\/i><a href=\"https:\/\/www.instagram.com\/illwookie\/?hl=en\"><i><span style=\"font-weight: 400;\">a.k.a Illwookie<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> is a graphic artist based in Brighton who specialises in iconography, branding &amp; <\/span><\/i><a href=\"https:\/\/everpress.com\/illwookie\"><i><span style=\"font-weight: 400;\">clothing design<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">.<\/span><\/i><\/p>\n<p><b>How big a part of your working life are deadlines? And are they something you\u2019ve gotten used to as you\u2019ve moved through your career?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">As a freelance illustrator, I deal with deadlines on a daily basis. I&#8217;ve found that clients will generally give a long enough lead time on a project, but of course there is always a job that comes along that requires a quick turnaround and therefore some shuffling with my schedule to ensure that everything is done on time. Working with multiple clients globally can get a little confusing at times, but it certainly keeps things interesting!<\/span><\/p>\n<p><b>What are your strategies when it comes to coping with deadlines?&nbsp;<\/b><\/p>\n<p><span style=\"font-weight: 400;\">I am always sure to ask the client before we begin what deadline they are working to, and to let them know if that will work for me. There was a time when I would take on as much work as I possibly could, but it ended up just getting quite stressful. These days I take on a comfortable amount and I am sure to let a client know if I can&#8217;t start working on their project for a week or so to leave myself enough time to finish up whatever I&#8217;m working on. Stretching yourself too thin can have a negative impact on the work you create, so it&#8217;s important to try and find that balance.<\/span><\/p>\n<p><b>Do you always meet your deadlines?&nbsp;<\/b><\/p>\n<p><span style=\"font-weight: 400;\">I don&#8217;t recall missing a deadline in recent memory. I&#8217;m the kind of guy who always shows up 10 minutes early for everything, as I hate being late, so that probably has something to do with it\u2026<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">Having all the time in the world can mean you overwork it<\/span><\/p><\/blockquote>\n<p><b>Do you think your work would be better without a deadline, or do you find the pressure, and the need to have an end point, useful?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">I think it absolutely helps to have a deadline, so much of my personal work never gets finished because I don&#8217;t take the deadlines that I give myself seriously. Having all the time in the world to work on something can be an enjoyable change of pace and can lead you to push your boundaries and create something outside of your comfort zone. However, it can also mean you overwork it, or get frustrated, and the piece never gets finished.<\/span><\/p>\n<p><b>What\u2019s been your most memorable deadline, and why?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Definitely 2019, for the biggest job I had worked on to date. I was designing some T-shirts for Nike to be sold at the US Olympic Track and Field Team Trials event in Portland, Oregon, and simultaneously visiting my girlfriend who was out in Palestine studying for a few months.&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It was her birthday that day, but it was also deadline day for the project and the internet reception was virtually non-existent. I thought this situation was stressful enough, but we had also just heard that Bethlehem, the next town over, had just been quarantined due to this new thing called COVID-19&#8230; If Ramallah was quarantined next we would have been stuck with no access to the airport and I would have missed my flight home. So we had to pack up and leave that evening through a quiet checkpoint into Jerusalem. We booked a last minute AirBnB in Haifa and I finally managed to get some internet to send it all off. Of course, the Olympics ended up getting postponed anyway so there was really no need to rush!<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Adam Stewart, Green Man Festival<\/span><\/h3>\n<p><i><span style=\"font-weight: 400;\">Adam Stewart is the marketing manager for Green Man Festival, an independent music festival held annually in the Brecon Beacons.<\/span><\/i><\/p>\n<p><b>How big a part of your working life are deadlines? And are they something you\u2019ve gotten used to as you\u2019ve moved through your career?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">I\u2019d say almost every aspect of my work is tied to a deadline, one way or another. Working for an annual music festival means there\u2019s a whole ecosystem of deadlines that have to be hit, whether that\u2019s a ticket launch, line-up release, new website unveiling or the actual festival itself.&nbsp;<\/span><\/p>\n<p><b>What are your strategies when it comes to coping with deadlines?&nbsp;<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Working backwards from the date of the deadline is always a great place to start. From there you can work out milestones and key deliverables at each step of the way, which makes it appear far more manageable. Most of the projects and campaigns I work on can\u2019t be crammed in last minute, so forward planning is vital!<\/span><\/p>\n<p><b>Do you always meet your deadlines?&nbsp;<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Yes, I can\u2019t really not! When setting deadlines for myself or others, I usually factor in some buffer time for any delays we may hit, which gives some breathing space\u2026<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">In the right context, deadlines for me are a great motivator<\/span><\/p><\/blockquote>\n<p><b>Do you think your work would be better without a deadline, or do you find the pressure, and the need to have an end point, useful?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">In the right context, deadlines for me are a great motivator. As long as there&#8217;s that sweet spot in terms of the amount of time until the deadline. Too long a deadline and deliberation and iterations become recurrent, but too short a deadline and creativity and ideas can be stifled. Deadlines are brilliant for enforcing a decision, and I\u2019ve usually found that the initial instinct or first idea is normally the one to run with.<\/span><\/p>\n<p><b>What\u2019s been your most memorable deadline, and why?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">I\u2019ll never forget the summer just gone. Due to the pandemic the festival was only given the green light to go ahead with about 5 weeks to go; that was a quickfire deadline like none I\u2019ve ever known. Luckily we\u2019ve an incredible team who rallied together and did everything they could to make it happen, but that definitely is a deadline I won\u2019t forget in a hurry.&nbsp;<\/span><\/p>\n<p><strong>Read More: <a href=\"https:\/\/everpress.com\/blog\/lifting-the-lid-on-pay\/\" target=\"_blank\" rel=\"noopener\">Lifting The Lid On Pay<\/a>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Rachel Denti, Zenon Records\u2019 Tim Larner, Will Richards AKA ILLWOOKIE and Adam Stewart, of Green Man Festival share their thoughts on deadlines.\u00a0<\/p>\n","protected":false},"author":19,"featured_media":10976,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[139],"tags":[],"_links":{"self":[{"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/posts\/10954"}],"collection":[{"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/comments?post=10954"}],"version-history":[{"count":26,"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/posts\/10954\/revisions"}],"predecessor-version":[{"id":12971,"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/posts\/10954\/revisions\/12971"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/media\/10976"}],"wp:attachment":[{"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/media?parent=10954"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/categories?post=10954"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/everpress.com\/blog\/wp-json\/wp\/v2\/tags?post=10954"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}